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What’s it like to work at Fiftyfive5?

We view things differently.

We believe that being an amazing place to work is all about working with talented people who enjoy each other's company, respect each other's skills and deliver outcomes to clients that are challenging, creative and commercially credible.

At Fiftyfive5, you’ll be supported by a collaborative environment that provides opportunities for progression, rewards your success and lets you take control of your work/life balance.

WHAT IT’S LIKE TO WORK AT FIFTYFIVE5

KEEP ON GROWING

We encourage you to never stop learning. With our formalised training program and on the job mentoring, you will continually develop your professional skill set. This culminates each year in an annual off-site. We share best practice in beautiful, inspiring locations – a highlight of recent years was our trip to Port Douglas.

FOLLOW YOUR PATH

Our team is diverse in many ways – from their nationality and culture to their career aspirations and goals. Whether you’re passionate about consulting, a specific research specialty, a market sector or technology, there is a path you can follow within Fiftyfive5.

REAP THE REWARDS

We believe our people should share in the success and the profits of our business. We put our money where our mouth is, so your hard work will be recognised and rewarded. As well as ongoing recognition for great work, our teams are regularly nominated for industry awards. And all our people share in the success of the business through our bonus system.

LOOK AFTER YOURSELF

We know our work can be challenging, so we do our bit to help you maintain a sense of balance. We provide:

  • an additional five days paid annual leave so you can take time out when you need it
  • a fully stocked pantry of healthy (and less healthy) snacks to keep you going through the day
  • a free annual flu vaccine
  • flexible working opportunities and enhanced parental leave

HAVING FUN

Having fun is serious business at Fiftyfive5. Our culture club makes sure that social events are always on the agenda – and there is plenty happening off the agenda too. At the heart of our office is a space for team members to hang out, eat and drink together, connect and chill out.

We’re always looking for like-minded people to join the team. If you’re an ideas person who thrives on a challenge and wants to work with a bunch of talented people in a rapidly growing business, we’d love to hear from you.

INTERESTED?

To chat to us about current opportunities please contact cassiew@fiftyfive5.com

Laura|Consultant

“Express your opinion on what you have seen, heard and what you think the answer might be.”

Read her story

How would you describe what we do?

We are a strategic research and insights agency that delivers high level insights and practical, actionable strategic direction to clients across a wide range of industries and categories.

What’s your typical day like?

There really isn’t a ‘typical’ day for me. They range from being out and about carrying out fieldwork – in people’s homes, shopping with consumers, running focus groups or workshops – to analysis sessions with the project team. I love the variety that qualitative research offers and the fact that it is so exploratory in nature. Plus, it means I get to meet new and interesting people with each project!

What do you think it takes to be a Fiftyfive5er?

When I look around the office I think the trait that unites FF5ers is tenacity. We are all very determined and driven people. I mean that in terms of our own progression and development, but mainly in terms of our clients’ success. We all share a desire to over-deliver and delight on every project… and we’re all a pretty clever, fun and social bunch!

What’s the best thing about working at Fiftyfive5?

The types of projects we work on and the way we approach them. Our projects are highly strategic, meaning they often have multiple stages with each stage looking to answer a key piece of the puzzle – it’s not a one-size-fits-all approach. Likewise, we use a wide range of cunning methodologies to unlock deeper level emotive responses to what can seem like very everyday products – a hard task!

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

Don’t be afraid to express yourself, to stand up and speak up. Express your opinion on what you have seen, heard and what you think the answer might be. Having a point of view is better than not having one at all and often it requires multiple points of view (across a project team) to really unlock an insight!

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Rob|Director, Cultural Insights

“We deploy a suite of surgical tools to help brands grow.”

Read his story

How would you describe what we do?

By asking the right question to unlock the real problem, we deploy a suite of surgical tools to help brands grow. Don’t try this at home.

What’s your typical day like?

Coffee, shower, Weetbix – and after that it’s anyone’s guess. I head up Cultural Insights at Fiftyfive5, so I have a very balanced (and sometimes peculiar) workplace diet. From precision engineering meaning into new product packaging and unlocking the emergent meaning of luxury to triangulating the future of lollies and illuminating unintended messages buried in brand advertising… it’s all good, gnarly grist.

What do you think it takes to be a Fiftyfive5er?

Curiosity, brains, guile. And a limitless appetite to dig beneath the surface.

What do you think sets Fiftyfive5 apart from other agencies?

The mix of talent, unquestionably. We have the right blend to brew the perfect cup.

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

I’m not there yet. I’m still learning.

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Rich|Managing Partner, New Zealand

“You have to be a fluid thinker, capable of pushing different ideas.”

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How would you describe what we do?

We’re problem solvers. Whatever the business issue is, we’re there to shine a light on it and bring clarity.

What’s your typical day like?

It’s varied. Conversation is a big part of the day. Getting different perspectives is important but there’s also a lot of time trying to crack the code, scribbling frameworks down on paper to figure out the answer.

What do you think it takes to be a Fiftyfive5er?

A curious and interested mind that can adapt to different conversations and perspectives. You have to be engaged in the world. You need a point of view, not just on brands but on culture as well. And you have to be a fluid thinker, capable of pushing different ideas.

What do you think sets Fiftyfive5 apart from other agencies?

Our commercial pragmatism. We understand that clients need more than interesting facts. It’s about giving them a framework to help their business progress.

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

The power of a genuine insight is rooted in framing the problem.

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Ken|Consultant

“The end goal is always unlocking those nuggets of truth that can really shape our results.”

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How would you describe what we do?

We discover and deliver insights and solutions that help inspire our clients and drive action.

What’s your typical day like?

I’d say every day is different at Fiftyfive5. It keeps you on your toes. If I had to name a constant it would be that there’s a lot of collaboration and considered thinking around the entire research process. From setting up projects, designing questionnaires and analysis, the end goal is always unlocking those nuggets of truth that can really shape our results.

What do you think it takes to be a Fiftyfive5er?

Definitely that collaborative spirit and a healthy appetite for challenge!

What do you think sets Fiftyfive5 apart from other agencies?

I think it’s the upfront thinking behind the research objectives. I’ve never spent so long thinking about and delineating the questions we’re trying to answer, but it really makes things easier when it comes to uncovering and delivering our findings.

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

It might not seem like it at first, but with the right people and enough creative thinking there’s a solution to any challenge that’s thrown your way.

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Lauren|Account Manager

“The team is extremely smart and hard working, and willing to teach and share their knowledge.”

Read her story

How would you describe what we do?

We help businesses reconnect with their customers and future-proof in the face of change.

What’s your typical day like?

There are very few days in a week that are alike. One day I might be at my computer writing a debrief or doing desk research, and the next I might be driving all over Sydney conducting in-depth interviews with consumers in their home. It’s this variety that makes it totally unique.

What do you think it takes to be a Fiftyfive5er?

Taking responsibility for your work and always striving to be better. Everyone is highly socially aware and conscientious. You’ve got to be a team player who can keep their cool under pressure and go with the flow when things change.

What do you think sets Fiftyfive5 apart from other agencies?

Everyone here takes ownership of their work. The team is extremely smart and hard working, and willing to teach and share their knowledge. Each person is someone you could grab a beer with. Our office is open and collaborative, and people choose to be here during their free time because they enjoy spending time with their co-workers in such a great environment.

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

What it feels like to want to go to work every day! To look forward to getting stuck back into a tough problem, share lunch with a friend and learn heaps of new stuff.

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Mel|Director

“If you really love what you do, and the people you work with, then it's not really work.”

Read her story

How would you describe what we do?

In really simple terms, we help our clients identify how to grow their businesses by better understanding the dynamics of people, categories and brands to uncover opportunities for growth.

What’s your typical day like?

Could be lots of different things! I might have a client meeting to be briefed on a new project, or we could be having an internal team analysis session to build the key learnings from a segmentation. That’s one of the things I enjoy most about what I do – the diversity of different clients, projects and problems to solve. There’s always something interesting to stretch your thinking!

What do you think it takes to be a Fiftyfive5er?

A bendy brain… a passion for problem solving… a desire to be stretched and challenged… a love of learning about people and brands… a talent for making the complex simple. Most important though is a desire to not just discover insights, but to be able to help clients use those insights to build their businesses.

What do you think sets Fiftyfive5 apart from other agencies?

The breadth and depth of talent and experience we have in the team, and our passion for delivering work that truly makes a difference for our clients.

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

How rewarding it is to be part of a team dedicated to doing the best possible work for our clients, and to see that business (and the individuals within it) develop and grow as a result. And that if you really love what you do, and the people you work with, then it’s not really work!

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