Lauren

How would you describe what we do?

We help businesses reconnect with their customers and future-proof in the face of change.

What’s your typical day like?

There are very few days in a week that are alike. One day I might be at my computer writing a debrief or doing desk research, and the next I might be driving all over Sydney conducting in-depth interviews with consumers in their home. It’s this variety that makes it totally unique.

What do you think it takes to be a Fiftyfive5er?

Taking responsibility for your work and always striving to be better. Everyone is highly socially aware and conscientious. You’ve got to be a team player who can keep their cool under pressure and go with the flow when things change.

What do you think sets Fiftyfive5 apart from other agencies?

Everyone here takes ownership of their work. The team is extremely smart and hard working, and willing to teach and share their knowledge. Each person is someone you could grab a beer with. Our office is open and collaborative, and people choose to be here during their free time because they enjoy spending time with their co-workers in such a great environment.

What’s the most important thing you’ve learned whilst working at Fiftyfive5?

What it feels like to want to go to work every day! To look forward to getting stuck back into a tough problem, share lunch with a friend and learn heaps of new stuff.